The first step of website localization is providing content in the language of the customer.
It has been proven that customers are mainly browsing websites and online shops in their native language.
To be precise, over 55% of customers will only shop from web stores that are in their language.
Consider translating your content into these 13 languages and your online opportunities will increase by 90%:
When translating content for different markets, it’s important to know the overall culture and language.
That way, you will make sure you are presenting content that is not offensive or misunderstood.
We suggest skipping Google Translate and outsourcing translations to a native speaker.
Download translation and localization guide. Expand your business beyond your country’s borders.